30 November 2011

Samsung Starts Flame-War With Apple

Already fighting a war over patents with Apple, Samsung has decided to open a second front with a TV commercial mocking Apple’s often-zealous fanboys.
The commercial begins with an image iconic to the Steve Jobs era of Apple: the Apple store lineup.
“Guys, I’m so amped I could stay here for three weeks!” excitedly states a character in the first scene of the commercial. However, the enthusiasm of his companions – all clothed in chique hipster attire – wanes when they begin to read the early reviews of the new iDevice: poor battery life, and lack of 4G support.
The fans in queue then spot someone walking down the street, who is dressed as a working professional, and the person’s phone catches their eye. When they ask to see the phone the user brags that that is has all the features their eagerly anticipated iDevice lacks: 4G support, a magnificent screen, an HD camera, and apparently a better battery.
“It’s a Samsung,” explains the phone’s owner.
“Samsung?”, someone in line responds. “I could never get a Samsung, I’m creative”.
“Dude, you’re a Barista,” his companion responds.


SteelSeries Introduces Limited Edition Fnatic Headset and Mouse

As Dreamhack Winter, the world’s largest digital festival and LAN party kicks off, SteelSeries and one of the most recognized and accomplish gaming teams, Team Fnatic, introduce the SteelSeries 7H Fnatic Limited Edition headset and SteelSeries Sensei Fnatic Limited Edition mouse. Available now on SteelSeries Web Shop, the Limited Edition 7H headset features 50mm dynamic driver units with new, sound isolating SNDBlock ear cushions; while the Limited Edition Sensei features award-winning technology like its 32 bit ARM processor that powers SteelSeries’ ExactTech settings and customization abilities, all of which are housed in an ambidextrous, black, orange and white Fnatic color design and illuminated Fnatic team logo.
“We sponsor and work with a number of incredibly talented professional players and are proud to say that the Fnatic team is part of that family,” said Kim Rom, SteelSeries CMO. “We have been supporters and collaborators with, as well as fans of, the talent that makes up the Fnatic squad for a long time now. We felt that it was the perfect time to introduce co-branded peripherals – that their players helped us design, regularly use and win with – to their immense and passionate fan following.”
“Our players have tough competition; they need everything to work to become champions, from their raw aim or APM right up to the equipment. Because of this, we work closely with SteelSeries to collaborate on the design and functionality of SteelSeries’ professional gaming peripherals. We are so proud of what has been accomplished that we thought it was about time to put our mark -visibly – on those products” said Sam Mathews, Fnatic’s owner. “Enter the Fnatic Limited Edition peripherals, on the best headphones and mouse we’ve ever used, 7H and Sensei – now with more style.”
Limited Edition Fnatic 7H
The SteelSeries 7H Fnatic Limited Edition headset features 50 mm dynamic driver units that deliver an exceptionally rich and detailed soundscape, from mood setting music to critical 3D positional sounds and alerts. The closed-type headset reduces ambient noise, while the unique, SNDBlock, hybrid ear cushions made of both cloth and leather, provide sound isolation from an inner leather layer and comfort from the outer cloth layer. The headset can also be dismantled into 4 separate pieces, which allows for compact and easy transportation. The Limited Edition Fnatic headset is $139.99 / €114.99 MSRP.

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Lenovo Unleashes the World’s Smallest Fully-Functional Desktop PC

Lenovo, today announced the IdeaCentre Q180 – a consumer desktop PC no larger than a paperback book, yet powerful enough to turn a digital TV into a multimedia hub for enjoying music, videos, games, web browsing and more.
“With the IdeaCentre Q180, we upped our game in the compact PC category,” said Nick Reynolds, executive director, Product Group Marketing, Lenovo. “Featuring the latest HD Graphics and Blu-ray 3D playback, the Q180 enables consumers to change the way they enjoy multimedia and the Web in their living room at an affordable price point.”
Compact Size, Complete Entertainment
Light weight and similar in size to a paperback novel — just 22 mm thick – the world’s smallest production PC still packs a punch and comes with the latest technology. Along with an Intel Atom dual core processor, up to 4GB DDR3 memory, 750GB HDD storage or 128GB SSD storage and 802.11b/g/n Wi-Fi, the Q180 also comes equipped with a VESA Mount that allows flexible fitting anywhere in the home including the back of most HDTVs and monitors.
Home Movie and Theatre Companion
Featuring great multi-media support, the Q180 comes with Full HD 1080p output, including a Blu-ray drive1, 7.1 channel surround sound, Blu-ray 3D and DirectX11 support to help create an authentic movie ambiance and state-of-the-art home-theater experience right in the living room. It also features fast USB 3.0 file transfer support, VGA and HDMI out ports, and S/PDIF connectivity for your HDTV and sound system.
Compact Wireless Keyboard
The IdeaCentre Q180 also comes with a latest generation Lenovo wireless backlit handheld keyboard1, which can fit snuggly in the palm of your hand. From the comfort of a sofa, users can do just about anything via this multimedia control wirelessly, including adjusting surround sound settings, selecting HD movies or simply surfing the Web on the Q180.
Pricing and Availability
The IdeaCentre Q180 will be available November 22 on Lenovo.com starting at $349. For more information, visit this page.

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